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Pharma Business Model Transformation
http://www.seattlepi.com/business/article/Drug-prices-to-plummet-in-wave-of-expiring-patents-1570787.php
3 page article about many blockbuster drugs about to go off patent in the next few years. The article does a less than stellar job of explaining why large drug companies have changed the way they do drug development. There are numerous quotes from people making difficult decisions about how to cope with high copays or out-of-pocket patented prescription drugs: people without insurance, people in the "doughnut hole", etc.
I was tempted to make the subject line something clever like, "1990s Pharma Train Reaches End of Line" but decided against it.
3 page article about many blockbuster drugs about to go off patent in the next few years. The article does a less than stellar job of explaining why large drug companies have changed the way they do drug development. There are numerous quotes from people making difficult decisions about how to cope with high copays or out-of-pocket patented prescription drugs: people without insurance, people in the "doughnut hole", etc.
I was tempted to make the subject line something clever like, "1990s Pharma Train Reaches End of Line" but decided against it.